The Cultural Dimension of Global Business (8th Edition) – eBook

eBook details

  • Authors: Gary P. Ferraro, Elizabeth K. Briody
  • File Size: 12 MB
  • Format: PDF
  • Length: 343 pages
  • Publisher: Routledge
  • Publication Date: March 27, 2017
  • Language: English
  • ASIN: B06XWG49ZW
  • ISBN-10: 1138632457, 1138202290
  • ISBN-13: 9781138632455, 9781138202290

$76.18 $14.00

Updated and modified, The Cultural Dimension of Global Business, 8th edition (PDF) continues to offer an important structure for comprehending the effect of a global business on culture and culture on global business. The extremely knowledgeable authors show how the theory and insights of cultural sociology can favorably affect the conduct of global business, taking a look at a variety of concerns that people and companies deal with as they work worldwide and throughout cultures. The cross-cultural situations provided in each chapter permit trainees of business, management, and sociology alike to check out cultural distinctions while getting important practice in analyzing a range of complex and tough cultural concerns.

The totally modified and upgraded 8th edition uses:

  • fresh case research study product with a variety of examples drawn from worldwide;
  • additional resources by means of a buddy site, consisting of a totally upgraded Instructor’s Manual and brand-new interactive test concerns for university student.
  • a broadened concentrate on organizational activities, with 2 brand-new chapters that offer higher insight into organizational culture and modification, and consumer engagement;

NOTE: This sale just consists of the ebook The Cultural Dimension of Global Business, 8th edition in PDF. No gain access to codes consisted of.


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